The Challenge

Build a dynamic and exciting brand system for a typically boring, tired and uncool business model of your choice. Design choices should be made in order to elevate the current experience and build a unique brand.

Services

Brand Identity, Print Design, Uniform + Vehicle Design, Signage Application, Icon System

The Solution 

Boulevard Tires + Services is a bright, bold detour from your mundane tire shop. Located in Georgetown, South Carolina, Boulevard offers durable tires and quality services keeping cars of the coast on track since 1989. The design utilizes the Pantone shade ‘Safety Yellow’

 

Collateral

Letterhead, Business Cards, Invoice Statement, Vehicle Decals, Name Tags, Uniforms, Stickers, App UIUX, Signage

The Challenge

Build a dynamic and exciting brand system for a typically boring, tired and uncool business model of your choice. Design choices should be made in order to elevate the current experience and build a unique brand.

The Solution 

Boulevard Tires + Services is a bright, bold detour from your mundane tire shop. Located in Georgetown, South Carolina, Boulevard offers durable tires and quality services keeping cars of the coast on track since 1989. The design utilizes the Pantone shade ‘Safety Yellow’

Services

Brand Identity, Print Design, Uniform + Vehicle Design, Signage Application, Icon System

Collateral

Letterhead, Business Cards, Invoice Statement, Vehicle Decals, Name Tags, Uniforms, Stickers, App UIUX, Signage

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